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THE NEWSLETTER FOR THOSE WHO WANT TO KNOW MORE ABOUT WORK
this week
CONTENT IS KING
Content Is King: A Guide To Understanding Content Marketing
Content Is King: A Guide To Understanding Content Marketing
reading time 5'
Content marketing a strategy to provide useful, accurate, and relevant content directed at highly specific audiences to establish relationships with consumers and, ultimately, encourage profit-moving actions. Most companies today are implementing some sort of content marketing strategy; but some are still left wondering about its efficacy. Let us first, then, look at some powerful statistics about content marketing from the Content Marketing Institute...
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my business world
A Look At The Self-Employed World
A Look At The Self-Employed World
reading time 5'
Nearly ten percent of the world, that is 700 million people, report themselves as “self-employed.” If we break it down into the top categories we then have entrepreneurs, small business owners, contractors, freelancers, and other miscellaneous categories of “self-employed." Over the last decade self-employment rates have risen tremendously...
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Why is freelancing so popular ?
Why is freelancing so popular ?
reading time 5'
It may come as a surprise that many people across the world are quitting their jobs to pursue their dreams from home. In fact, 10% of people worldwide report themselves as “self-employed.” Why is it that this number is so high? It may be that entrepreneurship is on the rise, but there is also a culmination of other factors that are convincing people to lose their nine-to-five jobs...
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company highlight
Laetitia Vitaud
Laetitia Vitaud
reading time 5'
Mother of 2, living in London, Laetitia is a speaker and a writer. FutureOfWork practitioner @Swiiitch & @WantMoreWork. She writes about the gig economy, freelancing and the future of consulting, among other subjects...
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career focus
Jeweliet Tangen
Jeweliet Tangen
reading time 5'
Jeweliet is a writer, editor, student, sister, and aspiring adventurer. She talks about how she got started in the freelance business, her thoughts on the market, and her day-to-day as a self-employed individual...
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job position
HR and HRIS Manager (W/M)
HR and HRIS Manager (W/M)
Leader consulting company seeking a manager (W/M)  specialized in IT consulting, with an expertise in HR/HRIS (Workday, SuccessFactors, Taleo technologies)...
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mission to pitch
Brand and Editorial Content
Brand and Editorial Content
Brand Content and Editorial production for Haropa company, a major player in global shipping which occupies a strategic position in the French port system...
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the place to be
San Francisco Writers Conference
San Francisco Writers Conference
reading time 16-19 Februrary, 2017 San Francisco
The event spans four days (five if you count the free session on Wednesday evening!) The event is packed with 100+ sessions for writers–from the craft of writing to the business of publishing...
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sandbox
album of the week
Highway 61 revisited
reading time 48'
Bob Dylan is the 2016 Nobel Prize winner in Literature. Most popular in the 1960s, his music most resembles a mix of folk and rock. He has made thirty-four studio albums, fifty-eight singles, thirteen live albums, and fourteen compilation albums...
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